Thursday, August 25, 2011

Blog Archive ? Social Media & Business Success | Ajax Union ...

What does it mean to harness the power of social media to help your business grow and see more success? How does online networking create buzz about your business or organization?

The key to successful utilization of social media is fresh, relevant content. Frequent content generation is fundamental to successful online marketing, SEO and social media presence.

If you are a business that wants more people to visit your website in order to achieve more sales, social media platforms are a critical tool. Through sites like Facebook, Twitter and FourSquare, businesspeople can link a network of potential customers to their company webpage. Importantly, the nature of these social sites is about sharing media. ?If you tweet about a sale at your store, and two people read it and tweet that they are on their way to your store, and two of their friends retweet about it, in no time, 100 people will show up at your shop with a great sale on their mind. Social media transmits information exponentially. It?s like a snow ball of success.

You can mix it up, too. Post short blogs, articles, photographs, videos or links to related content. The more content you generate that links back to your website, the more success you will find.

This is a country of smart shoppers. Very few people make a purchase anymore without first googling the company they wish to purchase from. Any business that is on top of their game can use this to their advantage. If you know potential customers are going to be googling your name, why not provide them with creative content updated on a regular basis? In this way, you maintain some control over what potential customers learn about you.

Source: http://www.ajaxunion.com/2011/08/social-media-business-success/

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